JOIN GOOD IS THE NEW COOL

To enjoy our events and content, you must have an account. When you create a free account, you will automatically have access to all of our events, including the GOODCon 2021 livestream on March 25, 2021 for 24 hours. After the events are over, you will need a paid account to access the archived videos.

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When you create a free account at GOOD IS THE NEW COOL you will join a global community where you can connect with purpose-driven marketers around the world to exchange ideas, and engage with content, products, and experiences that uplift our spirits and catalyze collective action for good. Once registered, you will get:

• Access to GOODCON — hosted quarterly, our virtual gatherings, provide attendees from the worlds of brands, non-profits, and culture with inspiring talks and experiences, and a warm, inclusive community. The next GOODCon will be hosted on March 25, 2021.
• Community – connect and converse with the bravest citizens, most influential creators, and leading pioneer brands declaring that good - doing it, buying it, being it - is cool and the only way forward.
• Editorial content from our Power of Purpose article series, carefully curated reads, and in-depth interviews that share the journey of world changers from inspiration (why they were compelled to act) to innovation (what they created to solve the problem) to impact (how their work transformed themselves and the world).
• Podcasts featuring entertaining and enlightening conversations with a brave new wave of world changers; providing listeners with immersive access into their life and work, as they attempt to solve some of our world’s most urgent issues.
• Video content thought-provoking, hope-sparking illuminating the experiences, challenges and successes, of creators for good, empowering viewers to become active participants in social change.
• Special offers on GITNC books –– equal parts self-help, how-to, and business journalism, our books provide readers with the motivation and models they need to change the world. 
• Merch – keep up to date with the latest product releases from the brand.

To enjoy our events and content, you must have an account. When you purchase a paid account, you will automatically have unlimited access to all of our events, including the GOODCon 2021 livestream on March 25, 2021, future GOODCon and special events + Unlimited Access to our content and community for $29 per Year

Register Now

Sometimes you want a little bit more access. As a PREMIUM member in the GOOD IS THE NEW COOL community you'll have access to everything available to registered members plus these additional perks:

CONTENT (FULL ACCESS)

• Quarterly Live Virtual Conferences – Our next live virtual conference GOODCON VIRTUAL takes place on March 25, 2021. This thought-provoking, hope-sparking, goose-bumping streamed video content illuminates the experiences, challenges and successes, of creators for good, empowering viewers to become active participants in social change.
• Unlimited Access to Previous Conference Archives – Access the full library of recorded video content from our previous live conferences.
• Periodic Livestreams & Live Chats – You never know who will stop by for a live chat.

COMMUNITY (FULL ACCESS)

• Full Access to Private Groups in our Community – Hang out with influencers in the private groups in our community for an added level of engagement. Access a new kind of gathering, providing thought leaders from the worlds of brands, non-profits, and culture with an inspiring, immersive, warm, inclusive community.

COMMERCE (FULL ACCESS)

• Members-Only Merch Drops – Access our quarterly collaborations on merch with up-and-coming designers.
• Members-Only Discounts  – We’ll periodically give you opportunities to get discounts on merchandise and experiences from GITNC and our partners.